Good Publicity Vs. Unhealthy Publicity Jon Stewart Vs Cramer
What number of times have you heard people say: Theres no such factor as bad publicity Oh yeah. Ask Bernie Madoff about that. Or O.J. Simpson. Or Jim Cramer. How do you suppose they feel about their unhealthy publicity Have I made my point Dangerous publicity is badperiod. Its nothing you want. However odds are you could come across some dangerous publicity someplace in your life, particularly when you own a enterprise. So how do you handle it
Lets speak about O.J. Simpson first. Why do you suppose he was found not responsible of murdering two people when all of the evidence pointed proper to him Was it as a result of justice prevailed Yeah, proper. Keep believing in Tinkerbell, Scooter. O.J. Simpson was discovered not guilty of murdering two people, no less than in part, because, he had piled up so much positive publicity in the years before the murders that people couldnt imagine he did it. Not O.J. Not The Juice. Not the man I saw flying across the soccer area and leaping over the ropes within the Avis commercials. Not Saint O.J!
Then what occurred to his picture after that verdict Discuss unhealthy publicity. Id hate to assume that there are hundreds of thousands of individuals sinking back in their straightforward chairs with their ft up and a smile on their faces, realizing that half wigs hairstyles The Juice is now behind bars. Now lets take a look at a well-known victim of bad publicity Jim Cramer.
Youre probably familiar with the brawl Jim Cramer and Jon Stewart bought into over Cramers questionable suggestions of stocks. Cramer might have turned that scenario around so easily and in the process seemed like a saint. However nooooo. frontal He needed to do what 99.9% of people do in his situation. Hed didnt fess up and tell the truth.
Even within the face of Stewart exhibiting clip after clip of Cramer blatantly recommending one explicit company and voicing his undying assist, Cramer tried to defend the indefensible. Schmuck! If you understand Cramer and he wants good PR recommendation, have him call me.
Now image this Jon Stewart calls Cramer out on his questionable inventory recommendations. Cramer calls Stewart and asks to be on his show to present his aspect. Stewart would have jumped at the chance.
Then, the evening of Stewarts show Cramer begins out by saying: What was I occupied with, recommending that one specific stock again and again for weeks That had to be the worst call I ever made. Now, Jon, if youd permit me, Id like to point out the place I, and so many other monetary advisors, went incorrect in order that your viewers dont go through this again. Then, to steadiness issues out, Id wish to go over a few of my large successes and show folks tips on how to do the identical thing. How do you suppose Cramer would have appeared then Once again, have I made my level
I remember hearing Ed Koch, former mayor of new York, being interviewed on radio after he left workplace. A listener known as the radio show, furious at Koch for a regulation he pushed by means of. He was livid.
After the listener vented, Koch simply stated: I do not forget that effectively. Wasnt that the dumbest thing I ever did as mayor I dont know what I used to be considering. Crisis immediately defused.
The lesson here gather as a lot positive publicity as you can now, earlier than something adverse occurs. Then, when the inevitable occurs and some dangerous publicity comes your way and you understand youre responsible for whatever youre being blamed for, come clean. Yes you is likely to be embarrassed for a while. When you screwed up you most likely deserve it. This too shall pass.
When you have some legal liability, clearly it is best to get appropriate authorized advice. But when it was a easy screw up, admit it. Youll look an entire lot higher.
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